About Benjamin
I want to understand
what’s changing.
I make videos about business and technology because I want to understand how they’re changing our lives. What can we do now that we couldn’t before? And what should we be paying attention to?
Where I’m coming from
How I got here.
Before making these videos, I worked in marketing, strategy and team development. I also earned an MBA from UNC’s Kenan-Flagler Business School. That background shapes how I think about technology, especially what it means for the people trying to use it.
I started testing tools because I wanted a straight answer to a simple question: is this worth paying for? I tried them on real tasks and shared what happened.
I still ask those questions. But they often lead somewhere bigger. If a small team can suddenly do more, what does that change? If a new technology becomes part of everyday life, who gets a say in how it works? Those are the kinds of stories I want to tell.
What’s changing?
I’m interested in changes that affect what people can do, whether they’re running a business or deciding what to do next in their own lives.
What can we find out?
I look for evidence that helps explain what’s happening. When the answer is uncertain, I want that to be clear too.
What does it mean for you?
My hope is that a video gives you something you’ll remember the next time the subject comes up, and helps you make up your own mind.